The Value of Product Marketing for Online Degree Programs Success
By hiring a product marketing consultant, universities can increase their chances of success in launching new online degree programs.
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- 3 min
Defining Your Target Audience: How Storytelling, Narrative, and Messaging Connect to GTM Strategy
Defining your target audience and tailoring your messaging to resonate with them is a critical component of a successful GTM strategy.
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- 2 min
What is a Go-to-Market (GTM) strategy and who owns it?
Traditionally speaking, when an organization is building a team structured around generating revenue, they are guided by a go-to-market...
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- 2 min
Earn your MBA online from small-town America
No Conferrals on Main Street, Until Now There are many reasons to–and not to–pursue graduate school, whether an MBA or a specialized...
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